"Innovation is the specific instrument of entrepreneurship; the act that endows resources with a new capacity to create wealth."

-Peter Drucker



Sunday, January 2, 2011

Detailed Interview with a Biscuit eater


Interview with Anju Vivek

Customer Profile: Anju Vivek is a working as HR manager at NHPC. She is married. She can be reached at 0981025306.
<Vivek> why you eat biscuits?
<Anju>
  • To munch, not necessarily when I am hungry
  • Try new flavors, taste, brands
<Vivek> when you eat biscuits?
<Anju>
  • Mid meal time
<Vivek> How much (Price) maximum you can pay for getting a packet of biscuit of your choice?
<Anju> Between Rs 5 to 100

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